The Digital Revolution 2016
5th
September 2016
Start.
Avalanche
effect. Crowding up store entries with excited heads.
Accelerator
effect. People rush for speedy Jio freebies.
Choked
flow effect. Jio speed lowest among 4G operators, call-drops,
infidel network connectivity. Mock, distrust, frustration.
Mozart effect.
Jio thinks, learns, develops.
January
2017
Focusing
effect. Indians are too happy. Jio speeds touching sky. Almost
zero call-drop.
Google
effect. Dates for competitive exams and board-exams approaching.
High-speed data on hand, means more online study, less page turning.
Stroop
effect. Jio runs blazingly fast. No payment for calls, data,
messages. Indians are unable to move away longer from the phone.
Download always on.
March
2017
Overjustification
effect. With freebies take-away date approaching, count-down
starts and people start more exploitation.
Wagon-wheel
effect. People
too addicted to Jio. Can’t think of a world without Jio. People
start chalking out math on Prime subscriptions.
May
2017
Bystander
effect (non-Prime). People onlook as Jio freebies end and
their Jio SIMs get functionally void.
Novelty
effect (Prime). People praise and praise and praise Jio for
service and offers.
And
there begins the actual Jio era.
Now
seriously,
-
Jio is responsible for building up the strongest 4G network connectivity in developing countries like India.
-
Jio has proved yet again that implementation of cutting-edge technologies like VoLTE in India isn’t a challenge any more.
-
Jio is responsible for data rates being utterly cheap, inclusive of all mobile carriers.
-
Jio is responsible for giving every Indian the real 4G taste at no price.
-
Jio data didn’t go for waste. Indians aren’t any more creepy to buy mobile data, and are quite educated in Hollywood.
And so,
Jio truly made a revolution in India.
